SiteSeer Technologies Rolls Out New Features for Community Users of SiteSeer Professional

SiteSeer Technologies

“Community Match is a powerful new tool that helps community users identify other communities that are similar to their own. These enhanced features make it easier to identify the right retail and restaurant chains to bring to a community.”

SiteSeer Technologies, the Boise-based creator of analytics software, SiteSeer Professional, has introduced several new features that the company says its community, economic development, and city planning clients will find extremely useful.

The Community Match feature is an add-on to SiteSeer Professional. It allows users to find communities that are similar, drawing from a database of over 25,000 U.S. cities. SiteSeer uses a proprietary algorithm that looks at numerous city characteristics and regional demographics, allowing users to benchmark their community against similar communities based on 59 retail store and product categories.

“Community Match is a powerful new tool that helps community users identify other communities that are similar to their own,” says Tom Kessler, chief information officer of SiteSeer Technologies. “It is flexible enough to prioritize communities as well. These enhanced features make it easier to identify the right retail and restaurant chains to bring to a community, giving users the data to recruit those chains effectively and better serve the needs of their community.”

Earlier this year, SiteSeer introduced Retail Match, which has similar functionality. The tool helps commercial real estate brokers and developers compare their sites to existing retail locations with similar traits. Users can then share results with prospective tenants’ real estate teams to aid in the decision-making process.

“Our development team is…

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