Jim Louderback Appointed New CEO of VidCon

Stepping into Hank’s role as CEO of VidCon is sort of like replacing David Tennant in Doctor Who.

VidCon, LLC, parent company of the world’s most successful events celebrating the culture and business of online video, has named Jim Louderback as its new Chief Executive Officer. Company founder Hank Green, who has led the popular conference for the last eight years, assumes the role of Chairman, while expanding his focus on guest experience and creator content.

In addition, two senior VidCon executives have been promoted into new roles to accelerate VidCon’s worldwide growth. Michael Gardner assumes the new role of Chief Strategy Officer, where he will expand the VidCon brand into new markets and event categories, while Colin Hickey steps into the Chief Operating Officer role, overseeing the company’s existing events in Anaheim and beyond. United Talent Agency continues to manage VidCon’s business development efforts, working with sponsors and strategic partners across the company’s events.

“I’ve always been a creator first and the CEO of VidCon second,” said VidCon Founder Hank Green. “And while this team has been able to do amazing things with a part-time CEO, the moment I pictured Jim leading this company, I couldn’t go back. He’s worked with us for years, been to every VidCon since year one, and knows as much about the history and culture of online video as anyone.”

“Stepping into Hank’s role as CEO of VidCon is sort of like replacing David Tennant in Doctor Who”, said Jim Louderback. “VidCon is the most special event I’ve ever attended, and it’s been an honor to help curate part of it over the last three years. Hank has built one of the most amazing teams in the business, and I am looking forward to…

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