Miami Swim Week is always a hot ticket. But this year’s swim wear showcase was especially steamy. Sports Illustrated Swimsuit topped the annual event’s Saturday show with the debut of its body-inclusive Sports Illustrated Swim and Active apparel line, shown on a stunning cast of curvy, real-women models.
The bathing beauties, all finalists in a contest that will culminate with a winner being photographed for the February Swimsuit Issue of Sports Illustrated, rocked styles such as bust-enhancing metallic one-pieces, super high-cut briefs designed to flaunt strong legs and tiny tops revealing gorgeously rounded tummies.
“[People in the crowd] lost their minds when the curvy girls came out,” MJ Day, editor of Sports Illustrated Swimsuits, tells The Post.
“I think they were shocked because you don’t typically see that at fashion week … especially at swim fashion week,” Day says. “Some people [in the audience] were moved to tears because they saw themselves represented on the runway, which they never thought they would.”
Not too long ago, women larger than a size 12 had little choice but to hit the beach in matronly one-pieces and tentlike caftans. Now, thanks to a body-positive bathing suit boom, women of all shapes are swimming in strappy monokinis, pinup-style two-pieces, teeny triangle bikinis and more. Leading the charge are brands such as Swimsuits for All, Chromat and the New Zealand-based Lonely, which not only design sizzling suits in a wide array of sizes but feature diverse models in their campaigns and runway shows. Major retailers are jumping on the bandwagon. Target unveiled a body-inclusive swim-wear collection back in March, while SI’s swimsuit brand will drop its new line in early 2018, with styles up to size 20 at prices of $40 to $160 a suit.
“I feel like this trend has just exploded,”…