Master Facebook, Twitter, Snapchat and Instagram Tactics at PR News’ Big 4 Social Media Conference and Google Boot Camp Aug. 9-10 in San Francisco

Hundreds of communicators, marketers and social media professionals from agencies, B2B, B2C, nonprofit and government organizations will gather for PR News’ annual two-day conference, the Big 4 Social Media Conference, which includes the Google for Communicators Boot Camp, at the Grand Hyatt in San Francisco on August 9-10.

Thirty experts from Macy’s, IBM, Google, Taco Bell, Edelman and more will give instruction on how to build a larger following on Facebook, Twitter, Instagram and Snapchat, the new rules of SEO, influencer marketing and more. All-Access Passes include the full-day Google for Communicators Boot Camp on August 9.

See all speakers here.

Interactive sessions during the Social Media Conference and Google Boot Camp:


  •     5 Ways You Can Start Using Google Analytics for Your Communications Strategy
  •     How Communicators Use SEO Tactics to Raise the Search Ranking of their Content
  •     How to Choose Among Facebook Messenger Day, Instagram and Snapchat Stories
  •     How to Develop a Snapchat Presence
  •     How to Launch Successful AdWords Campaigns and Communicate It to Senior Leaders
  •     How to Make Sure Your Paid Social Strategy is Paying Off
  •     How to Prepare for the Coming of Age Voice Search
  •     How to Use Facebook Live to Broadcast Your Brand’s Story
  •     Influencer Strategies Across Twitter, Facebook, Instagram and Snapchat
  •     Instagram ROI: Low-Cost Tactics for Visual Storytelling
  •     Measurement Treasure: The KPIs That Spell Social Success
  •     Social Listening on Twitter: Translating Analytics into Engagement
  •     The New Rules of SEO That Communicators Need to Know
  •     Your Brand On YouTube: Build A Dedicated Following One Video at a Time

Session details here.

Beyond the sessions on every facet of social media…

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