Flix Premiere, a streaming video on demand service for independent films, recently announced the creation of a $50 million fund to produce five to ten original films that will debut exclusively on the Flix Premiere online theater.
Until now, Flix has acquired films from major films festivals like Cannes, Sundance, and Toronto, providing them with a proper theatrical release (in their online screening room) and then making them available on demand. New site-exclusive movies are added to Flix Premiere ever 10 to 14 days.
Projects for the originals investment will be sourced from the major festivals but filmmakers can also submit directly to the Flix Premiere team.
For more on Flix Premiere and its significant originals investment, we spoke with CEO Mark Warner:
Found Remote: Why would creators want to work with Flix Premiere when they could work with Amazon, Netflix, or Vimeo?
Martin Warner: Flix Premiere focuses on a specific film industry segment. Movies by independent filmmakers with a budget of up to $12 to $15 million. Many of them are festival award winners but don’t have the same muscle as large studio productions. We call them hidden gems. We offer a very different solution to our competitors – we are the Cinema meets the Distributor doing the exhibiting and marketing in house – we also offer interesting new services for our customers to share the excitement about a new movie such as Movie Gifting – where the customer can introduce our service by recommending a movie and share personal message and emoji sentiment through this quite addictive service.
FR: Viewers have so many content choices now. Why will they tune into Flix Premiere?
Warner: We are in the golden age of content. We have so many movie choices, but many viewers still skip around channels to find for the exact type of movie they want to see. Flix Premiere is a highly ‘curated movie theater’ that helps you find the right movies for you. We…